Organisation: Norfolk & Suffolk Police
Date uploaded: 23rd September 2014
Date published/launched: September 2014
Norfolk and Suffolk Police released this dramatic footage of a fatal collision in a bid to get motorcyclists and car drivers to think seriously about road safety.
The film, captured on a headcam, shows the moment a car crosses into the path of Norwich motorcyclist David Holmes, 38, who was killed on the A47 in June 2013. Mr Holmes was travelling at about 100mph at the time of the collision.
The video, featuring clips including the collision as well as an interview with David’s mother, was released on the Norfolk and Suffolk Constabulary’s YouTube channels on 4 September 2014 and a week later had been viewed more than 12 million times.
The footage was released with the full support of David’s family in the hope it can prevent further deaths.
Speaking at the launch of the film, chief inspector Chris Spinks from Norfolk and Suffolk Roads Policing Unit said: “The video is shocking; however this is the reality of fatal collisions. The emotions people may experience after seeing this video can only touch the surface of those feelings that families and friends go through when losing a loved one in this way.
“The majority of bikers ride responsibly however, I’m sure many will relate to the riding style seen in this video. We know motorcyclists are a vulnerable group and this sad case is a reminder to all roads users to be alert to what is going on around you and to lower your speed.
“I understand releasing such footage will divide opinion. David’s family are in full support of the material being released and we’ve worked closely with his mother Brenda to ensure this is achieved in an effective and sensitive way.
“I’m confident this campaign will make people take time to think about their actions on the roads and allow David’s family to take something positive out of this tragic event.”
For more information contact:
Iain Temperton, Norfolk CC
T: 07748 933955